An elaborate form of animated infographics is known as videographics or motion graphics video. It is a type of communication that is successful on the internet thanks to its empathetic ability to instantly transmit complex processes and concepts.
This doesn’t just apply to people, locations or industrial processes, but also the world of institutional, corporate and promotional information, which aims to disseminate data and statistics using motion graphics and 2D animation.
The communicative technique of video-marketing produces extraordinary results to put it mildly, bearing in mind that some 87% of those involved in brand campaigns use videos for their online strategies. Experts say that a video, in fact, is worth 1.8 million words and when added to an email increases clicks by 200%.
Numerous companies, associations and foundations have chosen us to make their motion graphics videos, using this multifaceted tool in a wide variety of occasions: trade fairs (Assocalzaturifici), meetings (Condifesa), press conferences (Unione Italiana Food), reports (Anfia – Istat), social networks (Carrefour – Liberi Tutti), landing pages and company presentations (Doctor Hail, in two languages).